Girl Collective

A sisterhood on a mission to raise the self-esteem of girls everywhere.

The Ask: Celebrate Dove’s work in helping over 20 million young people with the Dove Self Esteem Project while expanding their community to a new generation.

The Idea: Creating Girl Collective, a sisterhood for girls and women to build confidence and challenges beauty stereotypes. We launched on International Day of the Girl and partnered with Shonda Rhimes to host a one day event in LA with other inspiring guests like SZA, Monique Coleman, Giada Rainey, and Dre Brown.


"If you do not define yourself,
I guarantee you, someone else or something will define you."

Shonda Rhimes


“Create your own spectrum... What standards? Just do you.”